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The method of marketing Ken described is exactly how I got into Sierra games. I never saw any advertisements. My friend had SQ2 and KQ4 and we’d sit there and play those games for hours trying to figure them out. When my family finally got a computer we were able to buy our own copies and in the end I ended up having most of Sierra’s games where he still had only a few.
Alot of that had to do with InterAction Magazine and the whole idea that we were “part of the family.” Of the things I kept from my childhood I only kept my Lego sets and my Sierra games.