(re: Login in required) Login Requirement – Who said I subscribe to the Hacker ethic? If you read the book Hackers, I’m actually the villain in the book. Steve Levy (the author) thought I was wrong to publish computer games. He thought all software should be free, and I was just profiting from the creative work of others. The SierraGamers site has been around for three or so years (including the time when it was Sierra-Online.com). Prior to the last month, it had collected exactly ZERO email addressess. Since I took it over, we’ve collected around 500 or so. I would never resell these names, but do want to collect them for a very important reason. My goal is to collect the largest email list possible. Sooner or later Roberta and I may do something again. When we do, it will help us in our marketing efforts to have a way to quickly “get the word out” to the most likely group of potential buyers. My background was in direct marketing. I believe a large well-targeted mailing (emailing) list is crucial to success. I will only use this list to announce something I consider to be VERY big news – such as Roberta and I starting on a game. I will not use it for spam (although purists would argue that the purpose I’m thinking of IS spam). By doing what I’m doing, I’m collecting a list, at a decent pace. If I drop the login requirement, site visitation might go up, but list size growth would go down. It costs me both time and dollars to operate the site. It seems a fair trade to me that I get to build a mailing list along the way. If someone disagrees, that’s their right. It’s like television – if I ever don’t like a program, I change channels. In actuality, the odds are that the email addresses collected will never be used. I seriously doubt Roberta or I will ever build another game. We both want to, but we don’t want to get into working with a huge team, and the kinds of products that succeed in today’s world are multi-million dollar projects with 50 or more people working for years on them. The idea of sitting still for two or more years, and dealing with the bureaucracy of a large team isn’t very appealing. Whereas if I could find something that Roberta could design, and I could program – we’d definitely do something.